Cookie Policy

Last updated: 3 September, 2025

This Cookie Policy explains how NAUAS Ark Ltd (“N.A.U.A.S Ark”, “we”, “us”, or “our”) uses cookies and similar technologies on our website and software platform (the “Services”).

When you first visit our website, you will see a cookie banner that allows you to manage your cookie preferences. Essential cookies, required for the website to function, are always active. Non-essential cookies (such as analytics or advertising cookies) will only be placed on your device if you give your consent. You can adjust your preferences at any time through our cookie settings tool.

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They serve different purposes, such as enabling essential site functions, improving performance, analysing how visitors use the site, remembering your preferences, and delivering content or advertising tailored to your interests.

2. Types of Cookies We Use

Types of Cookies We Use

  • Essential Cookies – These are required for our website and platform to function properly (for example, authentication, security, and keeping you logged in). They cannot be switched off.
  • Performance Cookies – These help us understand how visitors use our website (such as which pages are visited most often) so that we can improve functionality and user experience. These are only set if you consent.
  • Functionality Cookies – These allow us to remember your preferences (such as language or region) and provide enhanced, more personalised features. These are optional and will only be set with your consent.
  • Marketing Cookies – These cookies track your browsing habits so that we can deliver personalised advertising and measure the effectiveness of campaigns. They may also be set by third-party advertising networks to build a profile of your interests across different websites. These will only be used if you consent. 

3. How We Use Cookies

We use cookies and similar technologies to:

  • Ensure the website operates efficiently and securely – for example, to keep you logged in, maintain site stability, and protect against fraud or unauthorised access.
  • Enhance your experience – by remembering your preferences such as language, location, and previous interactions with our Services.
  • Analyse website traffic and usage patterns – to understand how visitors use our website, which helps us improve functionality, performance, and content.
  • Enable third-party features and services – such as analytics tools, embedded content, or personalised advertising. These cookies may collect information about your browsing activity and may involve the transfer of data to third-party providers.

Some cookies are set directly by us (“first-party cookies”), while others are provided by trusted third parties (“third-party cookies”). Non-essential cookies, including analytics and marketing, are only used if you provide your consent.

4. Legal Basis for Using Cookies

We use different legal bases depending on the type of cookies:

  • Essential cookies are placed because they are necessary for the operation of our Services and to perform the contract with you (for example, to keep you logged in and maintain security). These do not require your consent.
  • Non-essential cookies (such as analytics or marketing cookies) are only placed with your consent. When you first visit our website, you will be asked to confirm your cookie preferences through our cookie banner. You can withdraw or change your consent at any time using our cookie settings tool or your browser settings.

Withdrawing consent will not affect the lawfulness of cookies already used while consent was active, and it will not affect essential cookies that are required for the website to function.

5. Third-Party Cookies

We sometimes allow trusted third-party service providers to place cookies through our Services. These may include, for example:

  • Analytics providers (such as Google Analytics) – to help us understand how visitors use our website and improve functionality.
  • Advertising networks – to deliver personalised advertising and measure the effectiveness of campaigns.
  • Social media platforms or embedded content providers – to enable features such as video playback, social sharing, or interactive tools.

These third parties may collect information about your browsing activity and use it for their own purposes. In many cases, they act as separate data controllers, which means they are responsible for how they process your data. Some of these providers may transfer data outside the UK or EEA, including to countries that may not have the same level of data protection.

Non-essential third-party cookies are only placed with your consent. We encourage you to review the privacy and cookie policies of these providers to understand how your personal data is handled.

6. Cookie Duration and Providers

Cookies may be stored on your device for different lengths of time:

  • Session cookies – these are temporary and expire once you close your browser.
  • Persistent cookies – these remain on your device for a set period or until you delete them.

Below is a list of some of the cookies that may be used on our Services, along with their purposes and typical durations. We update this list periodically to reflect changes in the Services or third-party tools we use.

Cookie Name

Type

Purpose

Duration

Provider

_ga

Analytics

Tracks and reports website usage via Google Analytics

Up to 2 years

Google (third-party)

_gid

Analytics

Distinguishes users and sessions for analytics

24 hours

Google (third-party)

cookieConsent

Essential

Stores your cookie preferences

6 months

N.A.U.A.S Ark (first-party)

Please note: actual durations may vary depending on your browser settings or provider updates. Non-essential cookies will only be set if you have provided your consent.

7. Managing Your Cookies

You can manage your cookie preferences in two ways:

  • Through our Services – You can accept or reject non-essential cookies using our cookie banner or settings tool, and you can change these choices at any time.
  • Through your browser – Most browsers allow you to control and delete cookies directly. To learn how, you can visit:
    • Google Chrome
    • Mozilla Firefox
    • Apple Safari
    • Microsoft Edge

Please note: if you disable certain cookies, some parts of our Services may not function as intended. Essential cookies cannot be disabled, as they are necessary for the website to operate securely.

8. Sharing with Hosting, Security & Analytics Providers

To operate, protect, and improve our Services, some cookie-related data (such as your IP address, device information, or usage logs) may be shared with trusted service providers, including:

  • Cloud hosting providers (e.g., AWS, Azure) – to operate and secure our infrastructure.
  • Security monitoring tools – to detect and prevent threats, ensure service reliability, and maintain compliance.
  • Analytics platforms (e.g., Google Analytics) – to help us measure performance and understand how our Services are used.

Non-essential sharing (for example, with analytics providers) only takes place where you have provided your consent. Some of these providers may process data outside the UK or EEA. Where this occurs, we ensure that appropriate safeguards are in place, such as standard contractual clauses or equivalent legal mechanisms.

All providers are bound by contractual obligations requiring them to handle data securely and in compliance with applicable data protection laws.

9. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in the law, our practices, or the Services we provide. When we do so, we will update the “Last Updated” date at the top of this page. For material changes, we will also provide a clear notice on our website (such as a banner or pop-up) and, where appropriate, notify you by email.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and similar technologies. Your continued use of our Services after the updated policy takes effect will signify your agreement to the revised terms.

10. Contact Us

If you have any questions about this Cookie Policy or our use of cookies:

Email: compliance@nauasark.com
Address: NAUAS Ark Ltd., 124 City Road, London, EC1V 2NX